04/06 NYU Medical Center taps Prism for branding its new surgical weight loss program. The initiative, to break in summer '06, includes naming, identity and an advertising campaign to support the introduction. NYU previously partnered with Prism for the successful launch of its Joint Replacement Center at NYU-Hospital for Joint Diseases.

02/06 Saratoga Hospital hits the air with its first television commercial via Prism. The warm, heartfelt execution lets viewers know that they don't have to travel far for technology ... it's closer to home at Saratoga Hospital.

09/05 Stamford Hospital launches a media blitz to gain community support in its appeal to the state to perform open heart surgery. The campaign, created by Prism, used bold headlines to stir emotion and carries a strong call to action. Advertising (print, radio and outdoor) and direct marketing supported the effort.

07/05 Johns Hopkins Medicine asks Prism to develop an ad campaign for Trigeminal Neuralgia, a treatable nerve disorder often confused with teeth and gum pain. The ads are scheduled to break summer '05 in newspaper and magazine.

07/05 Saratoga Hospital taps into the Prism Healthcare Team for Brand Strategy and Identity & Design. To reintroduce the revitalized 100+ year old brand, Prism will create a new logo system, as well as an advertising and direct marketing campaign.

06/05 NYU Hospital for Joint Diseases awards Prism creative duties for the launch of its new Joint Replacement Center of NYC. The integrated campaign, will break in fall '05 with outdoor and print advertising; a new website design supports the effort.